Innovation Through Transparency: GenuTrace & Tailorlux
In the second edition of our GENUINE BUZZ Newsletter, we’re not only celebrating the bloom of summer, but also an exciting new partnership: GenuTrace and Tailorlux Integrity Solutions are joining forces to bring greater transparency and authenticity to the textile supply chain.
Science for True Traceability
Tailorlux introduces invisible markers, real-time detection, and forensic testing to revolutionize material verification. Together with GenuTrace, this creates a solution that reliably verifies recycled cotton, PET, and other materials enabling brands to back up their sustainability promises with science-based evidence.
Why This Matters
Especially in recycled or greige textiles (unprocessed fabrics), transparency about origin and composition is often lacking. With GenuTrace and Tailorlux solutions, companies can trace fibers before production begins, ensuring compliance, sustainability, and consumer trust.
Free Insights:
For those who want to dive deeper, our joint GenuTrace + Tailorlux Brochure offers fascinating insights into how these technologies work in practice and create real value for both brands and consumers.
Contact Tailorlux
Tailorlux GmbH
Fraunhoferstr. 1
48161 Münster
Germany
www.tailorlux.com
